One touch and you'll know why they're called the World's Softest Plush! Our Cuddle Cloud technology allows to create the most wonderfully soft plush animals in the world! Whether you're a baby or a grandparent, our sensually soft fabric make this the perfect gift for any age! When you receive a stuffed animal from the Beverly Hills Teddy Bear Company, you can rest assured that you are getting the highest quality plush with materials made to give you a lifetime of hugs and play.